Author Archives: Hugh Salmon

Originally posted by Hugh Salmon, Jun 16 2010, 07:33 AM In the 11 June Campaign feature on WPP’s 25th anniversary, and in the editorial which discussed ‘why opinion will always be divided over Sorrell’, one factor was not mentioned, but which I … Continue reading →

Originally posted by Hugh Salmon, Jun 10 2010, 11:48 PM At what point does impact become intrusion? Whistleblowing is a special interest of mine. I have personal experience of it. And it was included in my Manifesto at the last General Election: … Continue reading →

Originally posted by Hugh Salmon, Apr 13 2010, 12:19 AM When does a name become a brand? And at what stage of a brand’s development can it rely on the mere transmission of its name to justify expenditure on the exposure of … Continue reading →

Originally posted as A Different Hat, Mar 08 2010, 10:49 PM So, David Cameron and Michael Gove want us to adopt the Swedish education model. I once had an educational, indeed enlightening, experience in Sweden. It involved a media channel that … Continue reading →

Originally posted as A Different Hat, Jan 25 2010, 10:18 PM It is all very well for creative agencies to be proud of their work but how ‘creative’ are they really? Despite all the talent they employ, very few agencies or … Continue reading →

Originally posted as A Different Hat, Jan 04 2010, 09:58 AM Critics of marketing and advertising often accuse us of creating ‘noise’ and ‘clutter’ (unless we tell them about something they want or find useful). But there is one communications tool which, … Continue reading →

Originally posted as A Different Hat, Dec 04 2009, 02:37 PM Don’t any of these highly paid BBC executives or flipping MPs understand just how much £142.50 means to people in the real world out there? Actually, I mean the real … Continue reading →

Originally posted as A Different Hat, Dec 18 2009, 01:15 PM Early in my career, a rock band asked me to be their manager. I listened to their demo and was impressed but, for various reasons, I was more than a … Continue reading →

Originally posted as A Different Hat, Nov 13 2009, 01:59 PM Two decades ago, I was privileged to attend a conference in Bangkok where the Key Note Speaker was the CEO of a major American Bank. He may even have been … Continue reading →

Originally posted as A Different Hat, Nov 27 2009, 05:01 PM Recently, my family and I have had major, multiple retail problems. Personally, a fundamental shift has been forced onto my purchasing behaviour. My local Somerfield has become a Co-op. On … Continue reading →